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How are India’s Uber Wealthy Planning Weddings in 2021?
Destination Weddings, Wedding Planning - Jul 1, 2021
Word has it that a super-rich Indian family commissioned Dior to create personalised hand sanitisers to accompany the wedding cards, while Gucci was approached for face-masks. Not to forget, A-teams that consisted of private plane operators and international medical experts worked with billionaire families to create the bio bubble.
WeddingSutra’s Eye in The Sky speaks to those in the know and gives you a ringside view on what to expect moving forward.
Our largest halls are seeing the biggest demand thanks to the distancing norms! But planning lead times have shrunk considerably, due to the times we live in, so being in regular touch with the client is the key. For example, one client had planned a destination wedding outside Mumbai, and when it wasn’t working out they reached out to us with literally four days’ notice and we pulled it off with opulent food presentations, and elaborate menus, from regional Indian to international.”
Taljinder Singh
Senior Vice President South Mumbai and SeleQtions, IHCL
Senior Vice President South Mumbai and SeleQtions, IHCL
Smaller numbers do not mean less elaborate. Custom couture will be de rigueur and there is more attention to customization for Invitations & Gifting, Decor, and F & B.”
Abu Jani & Sandeep Khosla
For those who have planned for 2021, it’s weddings in their home gardens with families and closest friends. For weddings in 2022, ‘plan A’ is an international destination with a ‘plan B’ (Indian destination) and a ‘plan C’ (local venue).”
Kainaz Sethna,
Director, Seven Steps (70 EMG)
Director, Seven Steps (70 EMG)
A few high profile families have begun planning for 2021. With ever-changing regulations, we’ve incorporated changes in venue & vendor contracts- date change, cancellation, force majeure, refunding and rescheduling. This way clients have the flexibility to change things up!”
Farid Khan & Bhavnesh Sawhney,
Co-founders- FB Celebrations
Co-founders- FB Celebrations
Magnificent weddings are no longer the plan for many, it’s all about intimate weddings and virtual trousseau planning will become de rigueur! As regards shopping for couture or pret, our luxury virtual store ensured we continued to keep in touch with regular clients, designing for them through virtual walk-ins and consultations. The world of digital opened up in a way that there is no going back now.”
Manish Malhotra
Many weddings originally scheduled for 2020/ early 2021 got postponed to second half 2021 and now it’s highly unlikely they will be delayed further. Unique gift ideas include most luxurious snack baskets, truffle sets inspired by classic desserts, home chef kits, upscale restaurant experiences at home e.g. Japanese set menus with personalized monogrammed chopsticks and bespoke printed menus.”
Sanjay Vazirani,
Chairman- Foodlink
Chairman- Foodlink
All the weddings we’re planning between July and November 2021 are intimate affairs. The most sought-after destinations are Udaipur, Jodhpur and Jaisalmer. For now, the hosts are thinking of the minimum number to be invited and closer to the date they’ll consider the possibility of inviting more, based on the prevailing norms.”
Vandana Mohan,
Founder, The Wedding Design Company
Founder, The Wedding Design Company
Weddings of the super rich won’t be what they were like in the pre Corona days, what we may see, is an intimate version of the grand Indian celebration. For ensembles, richly embellished lehengas and heavy sherwanis continue to be much in demand, however brides are more interested in newer silhouettes and an ensemble’s versatility is determining its demand. This season we have introduced more Indo-Westerns like tie-up organza jackets with lehengas, tulip pants with peplum tops and more.”
Varun Bahl
