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WeddingSutra curates an exclusive preview of the Bulgari Mangalsutra & Wedding Gift Guide!
Bridal Fashion and Beauty - Oct 7, 2021
The Roman high jewellery brand renowned for its timeless designs and elegant gold craftsmanship is making waves with the launch of its first-ever India exclusive jewellery – the Bulgari Mangalsutra. In association with Bulgari India, WeddingSutra invited 8 leading luxury wedding entrepreneurs to visit the Bulgari India boutique in DLF Emporio, New Delhi for an exclusive preview of the statement new piece, as well as the Wedding Gifting Guide.
From Left to Right: Aman Kumar (Country Head, Bulgari India), Akshay Chopra (Co-Founder, Designer Events Inc), Prerana Agarwal Saxena (CEO, Theme Weavers Designs), Simran Kaur (Store Manager, Bulgari India), Kaveri Vij (Co-Founder, Designer Events Inc), Aliya Vij (Director, Wedding Duo), Abhinav Bhagat (Founder, Abhinav Bhagat Events), Parthip Thyagarajan (CEO, WeddingSutra.com), Prashant Mittal (Head Marketing Communication, Bulgari India)
From Left to Right: Aman Kumar (Country Head, Bulgari India), Devika Sakhuja (Founder, Devika Sakhuja Designs), Shweta Acharya & Shikha Chauhan (Founders, Baraati Inc), Parthip Thyagarajan (CEO, WeddingSutra.com), Monil Shah (Founder, Kkings Events)
Intrigued and inspired by the tradition and role of the mangalsutra in Indian culture, the Bulgari Mangalsutra was launched as the perfect marriage between tradition and modernity befitting the Indian bride of today. Endorsed by Priyanka Chopra Jonas, the epitome of the modern global citizen closely bonded with her roots, the Bulgari Mangalsutra honours the sacred tradition with a stylish, elevated update made for the lifestyles of cosmopolitan women. Set in 18ct yellow gold adorned with round black onyx inserts and pave diamonds, the piece combines the design aesthetic of their classic BULGARI BULGARI line with the auspicious tradition of black beads. The minimal elegance of the exquisite design goes from morning to night effortlessly, perfect to pair with any outfit, Indian or western.
The iconic bold designs and contemporary luxury of the Italian jewelry house also beckon to discerning couples and families, perfect for wedding gifting. With a dazzling range of jewelry, timepieces, and more, their wedding gift guide offers a sublime collection of pieces to express your love and make your festivities truly unforgettable.
Applauding Bulgari’s effort to create something inspired by and for the Indian customer, Prerana Agarwal Saxena, CEO of Theme Weavers Designs feel the Bulgari Mangalsutra addresses a dilemma most young Indian brides deal with. “Most modern women shy away from wearing traditional symbols of marriage for their day to day activities, work places, formal situations and with western clothes, and invariably their Mangalsutra just goes to their closet after their wedding. Not only is the Bulgari Mangalsutra a stunning piece of jewelry, but also very light and comfortable, and effortlessly teams with just about everything”.
Abhinav Bhagat, Founder of Abhinav Bhagat Events remarks on the fashionable aesthetic of the Bulgari Mangalsutra. “This perfectly bridges the gap between style and tradition, making it the perfect accessory for the minimalist bride. I only wish this was available at the time of my wedding” he laughs “Kudos to Bulgari for creating something purely for the Indian wedding market. This is going to be coveted by a host of young Indian couples, and I personally cannot wait to introduce it to my clients”. He also gushes about the plethora of gifting options he is sure his clients would adore, as he zeroes on the stunning Bulgari Serpenti watch, calling it his absolute favorite for a wedding gift.
Shikha Chauhan, Co-Founder of Baraati Inc and engaged to be wed in 2022, shares her delight for the launch of the Bulgari Mangalsutra. “As a bride-to-be and a proud entrepreneur, I am thrilled to have found a piece of jewelry that celebrates my modern style and individuality, while staying connected to my roots. Subtle yet stunning, it is the perfect token of love I could wear comfortably with any outfit, anywhere.”
Her Co-Founder Shweta Acharya of Baraati Inc on the other hand remarks on the wide range of options for not just the bride but also the groom. “With jewelry designs primarily focused on the tastes of women, most grooms lament the lack of choices when it comes to buying wedding jewelry or rings that match their style. The clean lines and sophisticated aesthetic of Bulgari designs offer discerning grooms an impressive range of wearable pieces they would love to own.”
“The versatility of the Bulgari Mangalsutra makes it the perfect choice for the upscale, sophisticated and modern woman. It is the ultimate wearable luxury for contemporary brides, something I know many of my clients would absolutely love to add to their wedding trousseau” shares Monil Shah, Founder of Kkings Events.
“From iconic timepieces to their statement jewels, the Italian luxury house has been long admired and loved. Appreciating the inherent role of jewelry in weddings and celebrations, Bulgari’s wedding edit is the perfect gifting solution for pre, post, and wedding functions for my upscale, globetrotting clientele”, shares Devika Sakhuja, Founder of Devika Sakhuja Designs .
Aliya Vij, Director of Wedding Duo, delightedly muses on the versatility of the Mangalsutra. “There are so many jewellery pieces brides either buy or are gifted during their wedding that they ended up locking away and never wearing. This is a piece I personally would reach for everyday, as I am sure will many other women. A welcome departure from the gaudiness of many Mangalsutra designs, it is clean and elegant, with just a hint of that vintage charm.”
Perusing the plethora of elegant rings, bracelets and pendants on offer, Kaveri Vij and Akshay Chopra, Co-Founders of Designer Events find stunning options for wedding gifting for their discerning clients. “Bulgari’s Wedding Gift Guide is the perfect solution to gifting woes so many of our clients face. Minimal yet luxurious, these are precious tokens of love for family and friends, and even the bride and groom.” Kaveri also expresses her awe over the versatility of the new Mangalsutra saying, marvelling at how the brand has re-invented the classic piece of jewellery for the modern Indian woman while retaining the tradition.
The illuminating preview was followed by an exclusive lunch soiree at The Leela Palace New Delhi at their signature fine dining restaurant Jamavar.
From Left to Right: Prashant Mittal (Head Marketing Communication, Bulgari India), Simran Kaur (Store Manager, Bulgari India), Parthip Thyagarajan (CEO, WeddingSutra.com), Alok Chakravarty (Area Director of Sales & Distribution – North India, The Leela Palaces, Hotels & Resorts)
From Left to Right: Devika Sakhuja (Founder, Devika Sakhuja Designs), Shikha Chauhan (Founder, Baraati Inc), Annika Talwar (Founder, The Wedding Network), Shweta Acharya (Founder, Baraati Inc)
From Left to Right: Tarun Agarwal (Founder, Sumanglam Weddings & Events), Sherry Padda (Executive Assistant Manager, The Leela Palace New Delhi), Parthip Thyagarajan (CEO, WeddingSutra.com), Monil Shah (Founder, Kkings Events)
Photography: We Don’t Say Cheese
