About Tasva
Tasva aims to present a new perspective on ethnic wear. A fresh take, a delightful surprise for the man who has always wished for Indian wear that is, both, classy and comfortable at the same time. Ensembles that express glamour and style even while they pay homage to the traditional silhouettes and crafts.
It has always intrigued Tarun Tahiliani, the ace designer, to hear men say they did not think Indian clothes could be so comfortable. In that, Tasva aims to redefine the Indian male celebratory experience. Whether it is fitting out the Indian groom or creating magnificent statements in their pantheon of traditional celebrations. Tasva is here to change the experience of wearing traditional and fusion Indian clothing into that of comfort with style, and therein, a new attitude.
Born out of a collaboration between master couturier Tarun Tahiliani and the trusted consumer behemoth, the Aditya Birla group, Tasva fuses state-of-the-art craft and tailoring, to create the world-class fit that represents the best of East and West. Injecting freedom and comfort back into menswear as they enjoy festivities, Tasva gives them a chance to revel and whirl freely!
Embrace the mood and get going with their fresh new take on Achkans, Bandhgalas, Jodhpuris, Sherwanis and all the accessories – shawls, stoles, shoes and more.
After all, Tasva is for the global Indian!